Toyota Kirloskar Motor Announces Prices of The Top Four Grades for The Much-Awaited Urban Cruiser Hyryder

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To be revealed in a phased manner, TKM competitively prices the Urban Cruiser Hyryder

Bangalore, September 2022: Toyota Kirloskar Motor (TKM), todayinitiated the announcement ofthe prices of its brand-new Toyota Urban Cruiser Hyryder. To be announced in a phased manner, the top four grades of the latest offering from Toyota are competitively priced between Rs. 15,11,000 to Rs. 18,99,000.

The brand-new SUV was unveiled in early Julyand the bookings were also announced at the same time. As one of Toyota’ssustainable mobility offerings, the Urban Cruiser Hyryder inherits Toyota’s famed global SUV lineage withbold and sophisticated styling, along with advanced technology featuresmaking it a perfect choice for the customers.

Details of the ex-showroom Price (grade-wise), are as follows:

Grade Name Price in Indian Rupees

V eDrive 2WD HYBRID Rs. 18,99,000

G eDrive 2WD HYBRID Rs. 17,49,000

S eDrive 2WD HYBRID Rs. 15,11,000

V AT 2WD NEO DRIVE Rs. 17,09,000

*same price applicable pan India for all grades

Commenting on thesignificant milestone Mr. Atul Sood, Associate Vice President, Sales, and Strategic Marketing, TKM, said, “We are truly humbled and honoured to receive such an overwhelming response for the Urban Cruiser Hyryderand we aregrateful that our customers have put their faith &trust in brand Toyota. Today, we have decided to announce the price of the Urban Cruiser Hyryder in a phased manner. The prices for the remaining grades will be announced shortly.

The first of its kind self-charging strong hybrid electric vehicle in the B SUV segment,the UrbanCruiser Hyryder is aimed at delivering exemplary performance, best in class fuel efficiency, quick acceleration, connected car features and is designed for a greener future. We have introduced a very competitive pricing for the Urban Cruiser Hyryder,as it is through the Hyryder that we aim to encourage widespread acceptance ofenvironment friendly technologies,thereby creating a positive impact and enhance energy security of the country”, he concluded.

Available in two powertrains-Self-charging Strong Hybrid Electric powertrain& Neo Drive, the Self-Charging Strong Hybrid Electric Vehicle is powered by an e-drive transmission and runs 40% of thedistance and 60% of the time on electric power, with engine shut-off, offering a fuel efficiency of 27.97km/l. Additionally, the Neo Drive comes with a 1.5-liter K-series

engine, a five-speed manual transmission, and a six-speed automatic transmission with 2WD and 4WD options.

Overview of TKM

Company name Toyota Kirloskar Motor Private Limited

Equity participation Toyota Motor Corporation: 89%, Kirloskar Systems Limited (Mr. Vikram S. Kirloskar): 11%

Number of employees Approx. 6,000

Land area Approx. 432 acres (approx.1,700,000 m2)

Building area 74,000 m2

Total Installed Production capacity Up to 3,10,000 units

Overview of TKM 1st Plant:

Established October 1997 (start of production: December 1999)

Location Bidadi

Products Innova Crysta, Fortuner& Legender manufactured in India. Vellfire imported as CBU

Installed Production capacity Up to 1,00,000 units

Overview of TKM 2nd Plant:

Start of Production December 2010

Location On the site of Toyota Kirloskar Motor Private Limited, Bidadi

Products Toyota Camry Hybrid& Hilux

Installed Production capacity Up to 2,10,000 units